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3 Silvers and a Bronze at Goafest 2013

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3 Silvers and a Bronze at Goafest 2013

1: All About Rajni – Silver in Brand Campaign Website/ Microsite
2: Harmonium Love – Silver in Brand Corporate Website
3: Walk The Line – Silver in Best application for Mobile
4: All About Rajni – Bronze in Digital Innovation to create a new brand experience

Bronze at Adfest 2013

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So we won Bronze for our work “Harmonium Love” in the category best use of technology at ADFEST 2013. First international win of the year.

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Other Winners

Other Winners

 

2012 work round up

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Now that the case studies are ready, showcasing a bunch of work (worth sharing) i did with my team in 2012 – in no particular order.

 

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Sobriety Test on the go. Bacardi Walk The Line Mobile App.

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With the digital on ground activation (previous post), we also created this app. View Case study to know more.

Bacardi Walk The Line – Sobriety Test

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An age old sobriety test, gets a new digital twist. Walk The Line – a responsible drinking initiative from Bacardi, challenges revelers to walk on a straight strip laced with lasers on either sides to prove their sobriety.

Hats off to Bacardi and the client, for letting us do this. It often takes a ballsy client to do ballsy stuff.

Crappiest Idea yet

An interactive Restroom service, Peeloo is an app that allows you to remotely check the status of the loo, and knock on the door if engaged. In fact, if you ask for a notification, Peeloo will also notify you as soon as the Loo gets vacant. A smart hack for small to medium size businesses who don’t have huge office spaces (and mall-like restrooms), Peeloo aims to remove the queue from the Loo. For more, log on to http://www.Peeloo.in